Let’s Get Strategic and Drive Business Results
As a purpose-driven brand, it can be difficult to feel confident that your social media efforts are hitting the mark, while staying within the regulatory lines that are required of your industry.
When it comes to your brand’s social media, if you’re thinking, “I’m wasting my money on something with little return (mainly because I don’t understand it)” or “I don’t have time for social media, I can barely keep up with posting to stories” then—
Create Social Co is here to offer a refreshingly strategic approach to make social work for your brand and deliver real business results.
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The Business Need: This service is great for a brand just starting out with social media, launching a new product, or wanting to revamp its current social media efforts.
The Approach: After asking strategic questions to get to know your business, key stakeholders, and your target audience, Create Social Co will develop a full-scale social media strategy playbook. This includes identifying social channel presence and roles, tone/voice, target audience, post frequency, content themes, success metrics, and social media best practices.
Once developed, the playbook is a strategic document owned by you, where your organization’s internal teams or outside partners can execute against to ensure strategic alignment with your social channels.
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The Business Need: This service is great for a brand that has a strong social presence but would like to take its awareness and reach to the next level with paid social advertising. Social advertising in partnership with organic social media management is ideal for a company looking to build a strong digital presence.
The Approach: Create Social Co will create content and launch social advertising, with strategic monitoring and optimization. Regular reporting on analytics is included to allow for pivots and adjustments to be made during the campaign. A training session (live and recorded), plus a companion guide is included to teach the client how to use social advertising for future campaigns and promotions on their own.